Definizione monolingua

brand

brand (third-person singular simple present brands, present participle branding, simple past and past participle branded)

1. (transitive) To burn the flesh with a hot iron, either as a marker (for criminals, slaves etc.) or to cauterise a wound.

   When they caught him, he was branded and then locked up.

2. (transitive) To mark (especially cattle) with a brand as proof of ownership.

   The ranch hands had to brand every new calf by lunchtime.

3. (transitive) To make an indelible impression on the memory or senses.

   Her face is branded upon my memory.

4. (transitive) To stigmatize, label (someone).

   He was branded a fool by everyone that heard his story.

   • 2011 October 23, Phil McNulty, “Man Utd 1 - 6 Man City”, BBC Sport:

     As Ferguson strode briskly towards the Stretford End at the final whistle, he will have been reflecting on the extent of the challenge now facing him from the club he once branded ""noisy neighbours"".

5. (transitive, marketing) To associate a product or service with a trademark or other name and related images.

   They branded the new detergent ""Suds-O"", with a nature scene inside a green O on the muted-colored recycled-cardboard box.

brand (plural brands)

1. (archaic or poetic) A piece of wood red-hot, or still burning, from the fire.
2. (archaic) A sword.
3. A mark of ownership made by burning, e.g. on cattle.
4. A branding iron.
5. A name, symbol, logo, or other item used to distinguish a product, service, or it provider.
   • 1999, Bernd Schmitt, Experiential marketing, page 39:

     The Amtrak brand revitalization approach represents one of the most ambitious, comprehensive, and systematic experiential marketing approaches I have ever seen.

   • 2000, Duane E. Knapp, The Brandmindset, page 67:

     In this way, every Citibanker becomes a brand manager and an ambassador of the Citibank brand. ... Indeed, the Citibank brand will ""never sleep""

   • 2010, Gayle Soucek, Marshall Fields: The Store That Helped Build Chicago, page 136:

     Mr. Lundgren claimed that Federated had conducted a focus group and the analysis showed that most people were either indifferent to the name change or preferred the Macys brand.

6. A specific product, service, or provider so distinguished.

   Some brands of breakfast cereal have more sugar than is really healthy.

7. Any specific type or variety of something; a distinct style, manner.

   I didnt appreciate his particular brand of flattery.

8. The reputation among some population of an organization, of the products sold under a particular brand name, or of a person.
9. (Can we verify⁽⁺⁾ this sense?)(advertising) A products attributes — name, appearance, reputation, and so on — taken collectively and abstractly.

   The company still has to do more to build the brand.

brand (not comparable)

1. (advertising) Associated with a particular product, service, or company.

   That computer company has brand recognition.

   Have we settled on our brand name?

Definizione dizionario brand

bollare

marca

marcare

marchiare

marchio

segnare

spada

tizzone

Altri significati:

name, symbol, logo

(transitive, marketing) To associate a product or service with a trademark or other name and related images.

impress on the memory or senses

mark with proof of ownership

style, manner

A specific product or manufacturer so distinguished.

(transitive) To stigmatize, label (someone).

Any specific type or variety of something; a distinct style, manner.

A name, symbol, logo, or other item used to distinguish a product or manufacturer from its competitors.

(transitive) To burn the flesh with a hot iron, either as a marker (for criminals, slaves etc.) or to cauterise a wound.

burning wood, ember

burn the flesh

(transitive) To mark (especially cattle) with a brand as proof of ownership.

kind (of goods)

(advertising) A product's attributes — name, appearance, reputation, and so on — taken collectively and abstractly.

(advertising) Associated with a particular product, service, or company.

brand (burnt-in mark of identification)

stigmatize

brand (cattle, etc.)

(transitive) To make an indelible impression on the memory or senses.

intangible sum of a product's attributes

A mark of ownership made by burning, e.g. on cattle.

mark made by burning

A branding iron.

(archaic or poetic) A piece of wood red-hot, or still burning, from the fire.

(archaic) A sword.

(advertising) A name, symbol, logo, or other item used to distinguish a product or manufacturer from its competitors.